Augmented Digital Paper
The tactile satisfaction of writing on real paper is still valuable, and many people take notes and capture ideas better when using a pen than when typing in a digital device. The problem is that paper gets lost in desktop jumbles, thrown away accidentally, or eaten by one’s dog. That’s where digital synchronization and storage come in. The cloud never gets accidentally thrown out, and as far as we know, dogs still can’t eat digital information (though they would if they could figure out how).
Nothing is more galling than to give an employee a gift just to watch him eat it. Furthermore, if you’re the boss, you are probably very diligent in controlling the messaging at your workplace. You don’t need your loyal workers getting infected with some goofy superstition based on something Confucius mumbled while he was drunk. This makes conventional fortune cookies a terrible choice for any workplace function. On the other hand, people love these things, despite the fact that they taste like sweetened cardboard. This is the compromise you’ve been looking for.
Knowledge is the lifeblood of commerce, and sharing knowledge is how the human race continues its noble march toward destruction. But these days, people would just as soon carry a stone tablet as a paperback. An Amazon Kindle is the best way to look smart in public without seeming like a relic.
There’s no substitute for hard work and a craftsman-like approach to getting things done. So when you sit down at your desk, it’s great to a have a little reminder that it’s time to roll up your sleeves and have at it. This message comes through loud and clear with a desktop toolbox. It’s also a great way for the hopelessly messy to clean up that atomic catastrophe of a workspace. No organization involved. Just gather all the junk into your arms and toss it into the generous confines of this stylish vessel where no one can see it. Sometimes appearance is everything.
You’ve never expected your employees to build the castle alone. Everyone has their own strengths and weaknesses. But when you give a competent, conscientious person the guidance they need - in the form of instructions they can’t possibly f— up - that’s when the magic happens. Blue Apron works on the same principle. The recipient does the cooking, but everything has been planned, portioned, delivered, and explained by a master chef, ensuring that the final product is something everyone can be proud of.
Everyday life has plenty of unavoidable indignities; there’s no reason to add cold coffee to the list. We’ve come so far technologically, yet we’re still relying on basic pottery to keep our coffee warm, like it’s the Stone Age or something. And your employees are too busy making your business AWESOME to pay attention to how long their coffee mug has been sitting out on the desktop. Place it on one of these instead, and they never have to worry about it again.
Nothing interrupts productivity like the intrusion of inane chatter, construction noise, fire alarms, and other nuisances. And try as you might to erase it from existence, every office has its fair share of explosive interpersonal drama. The only solution is to give your most dedicated employees the means to physically block it out, and let all the other unhinged maniacs eat each other alive. Hey, it’s your fault for hiring them. That makes it your job to shelter the innocent.
Your employees have sacrificed so much for the present and future of your company. But like it or not, they still have to eat. In fact, besides plotting your demise, it’s one of the few things you can be sure they all do. Which makes a grocery card the perfect gift.
There are many forms of behavioral conditioning and mind control that can be used to get what you want out of the people you employ. In the end, however, cash is still king. But don’t waste this opportunity for some sly brand promotion, or to give them a subtle reminder of who pays the bills around here.