Sure, you could have your employees use disposable Bic pens. You could also have them go out and kill a wild turkey and pluck it bare, then drive to the ocean and spear an octopus and dip the turkey quills in the octopus ink and write with that, like it’s the year 1600. But we assumed we’re past that point. A high-quality Montblanc pen screams class, while a Bic pen suggests “cheapskate” and the turkey quill says “savage” or “weirdo” at best. Your business has a reputation to uphold, and the small things matter.